Zalo OA: A Bridge for Businesses to Connect with Vietnamese Users
The Official Account on the Zalo official website is an essential tool for businesses exploring the Vietnamese market.
Core OA Features
- Message Interaction: One-on-one communication with followers
- Broadcast Push: Send image-text cards and event messages
- Auto Reply: Keyword-triggered automatic replies
- Menu Settings: Customize the bottom menu
- Data Dashboard: View follower count and engagement rate
Plans
Four OA plans: Trial, Basic, Advanced, and Premium.
Application Process
- Visit the OA management page on the Zalo official website
- Register an OA account
- Submit verification materials
- Use after approval